Evaluation- Question 3

This demography of the target audience is a full-time student around the age of 16-19 living at home but has a part time job. This allows them to spend their earning on things they are interested in and things they like such as music and clothing instead of bills and so on. The target audience is likely to attend festivals such as V festival and also local gigs to listen to new upcoming artists. The listener of this genre is also less likely to live in a major city like London and are more likely to be in a place like Manchester due to the area being localised and not very mainstream. The target audience is not into any specific brands instead they shop at different shops and buy what they like and what suits them, they are also very interested in expressing themselves through their clothes and the different colours they wear. They are also not interested in mainstream fashion instead they do their own things.